Information and advertisements in print media run by our eyes every second of the day; however, only the pieces that promote action through a strong graphic design are effective.
My work reflects a graphic design that understands target audience, layout design, and persuasion. Whether it's a near booklet or distant poster, I can attract attention with a powerful visual presentation. With knowledge of brand consistency and eye-movement, I can spark memorable interest.
A great design doesn't just spring up. It comes from research, planning, and keeping close communication with clients to achieve accurate results. Successful marketing takes time, but getting each piece right eventually has its overwhelming benefits.
What can I create for you?
This advertises a multimedia course at a career center who takes pride in educating real-world subjects to high school students in a career-oriented environment. The typography highlights the course activities, as well as outline the love of one's education and job. A simplistic layout makes the bold color a great focal point.
These materials are used to promote my awareness web site project about substance abuse, suicide, peer pressure, and related issues within our youth. Keeping with the dark theme of my branding, I spark attention, promote thought, and persuade action through the use of imagery, typography, and distribution.
I created this poster for a contest organized by the American Institute of Graphic Arts Detroit Chapter. Under strict guidelines, designers were encouraged to “Celebrate Michigan Design” and its future. Michigan is shaped by its people, achievements, and culture. With the use of typography and bright colors, I reflect a state that is positive, exciting, and growing with the times.
I shared this college project with a team of designers to create a brochure, logos, and other pieces for promoting the Avon Players 2008/09 season with a theme called “Good Side/Bad Side.” I contributed to the typography layout of the brochure in addition to creating the “Christmas Story” logo. I also contributed ideas and concepts for other promotional pieces and held a team leader position in communicating with the client.
This is a mock newsletter I created for the Livonia Save Our Youth Task Force. Keeping with their brand colors and friendly presence, I designed an 8-page newsletter to highlight their achievements and showcase their upcoming events. A strong grid keeps the newsletter consistent and strong.
This is a program for a fun and friendly Ice Festival. A family event is strongly emphasized by the smiles and body language of the family shown. The text and snowflake image was provided; however, I created the concept design, illustrations, and identity for the advertisement on the back page.